Amongst the major wine events in Italy each year, Benvenuto Brunello is one of the most exciting previews! This is the preview (or in Italian anteprima) for the famous Brunello di Montalcino wines, in southern Tuscany. It is the 25th year that the event is being held.
Benvenuto Brunello is organized by the Consorzio del Vino Brunello di Montalcino which, since the DOC was recognized back in 1967, has served as a promoter and protector of the wine and its characteristics. This is the first fair of the year; held in Montalcino, it is the most representative of the production area.
2017 brings in some interesting changes at Benvenuto Brunello. The Consortium has recently moved to a newly restored conventual complex, the Complesso di Sant’Agostino, which is now also the seat of the event. It is centrally located in the town, behind the church of Sant’Agostino and not far from the Fortezza. Holding the fair in this building is a change from previous years, where it was spread out to various locations around town. Given that Montalcino is mostly pedestrian-only and parking is at a premium, it’s a good idea to wear comfortable shoes and be prepared for a long walk over to the new location, but at least once you’re there, you’re inside and don’t have to move around!
The second big change is the access rules for Benvenuto Brunello. Previously only for journalists and trade, now the days of Sunday and Monday are open to the public, who can purchase tickets online from the website www.consorziobrunellodimontalcino.it (there is a dedicated slider and link at the top of the website’s home page). Friday remains only for journalists, with sommeliers serving the wine, while Saturday is for producers and journalists.
The wines being served at the 2017 edition are the Brunello di Montalcino 2012, Riserva 2011, Rosso di Montalcino 2015, Moscadello and Sant’Antimo by the best producers of the region. There is much anticipation for the quality of these wines, since the 2012 harvest received five stars. Of those to taste, look out for the wines by Podere Brizio.
Amongst the key moments of the event will be a conference, a ceremony awarding stars to the most recent harvest, and a prize ceremony for the Leccio d’Oro award.